Report date: 8 May 2026 (Australia/Melbourne)

⚡ Kogan Energy — Daily Performance

Live dashboard · regenerated daily · sourced from BigQuery fct_kogan_energy_sales
✓ Deployed via sandbox · short_id eb16cf8e
Active Book — Total
19,798
YoY +63.1% MoM +4.7%
Active — Electricity
15,698
YoY +68.3% MoM +5.3%
Active — Gas
4,100
YoY +45.8% MoM +2.3%

Performance Summary

Headline reading for 8 May 2026 — all $ figures ex GST.

✅ What's working

  • Active book at record 19,798 (15,698 elec + 4,100 gas) — up +7,657 YoY (+63.1%) and +880 MoM, driven by the FY26 push.
  • FYTD GP $640.7k ex GST vs $534.3k PY (+19.9%) — well ahead of last year on the back of a much larger active base.
  • April was a record sales month — 990 elec + 277 gas (~$94.2k GP ex GST), the highest single month on record.
  • MTD elec sales 193 vs PY 146 (+32.2%) — strong start to May despite the data-lag impacting late readings.
  • QLD active electricity book up to 3,283 from 1,005 a year ago (+227% YoY) — biggest geographic growth story of the FY.
  • MTD GP run-rate $159.8k ex GST — extrapolated from the 8 days of MTD data.

⚠️ Watch-outs

  • FYTD cancellations 7,397 exceed FYTD sales 7,059 — net book additions from FY26 trading are negative (–338) once cancels are netted; growth is being carried by the existing book's natural maturation.
  • Cancel rate FYTD 104.8% (cancels ÷ sales) vs 41.4% PY — a major step-change that needs urgent root-cause work (retention, data accuracy, partner mix).
  • MTD cancels 111 vs PY 79 (+40.5%) with cancel/sales ratio at 44.9% — partner reporting and welcome flow should be reviewed.
  • Gas MTD only 54 vs PY 65 (–16.9%) — gas remains soft despite stronger electricity intake.
  • SA elec FYTD 83 vs PY 358 (–76.8%) — SA continues to underperform; SA cancels 328 dwarf sales.
  • VIC FYTD elec 1,033 vs PY 2,039 (–49.3%) — VIC is materially down YoY on sales; VIC cancels 1,333.

Yesterday — 8 May 2026

Single-day sales and cancels (data-lag note: source table fresh through 6 May; 8 May shows 0 due to upstream lag).
Total Sales
0
YoY –100% (vs 35)MoM –100% (vs 51)
Electricity
0
YoY –100% (vs 25)MoM –100% (vs 45)
Gas
0
YoY –100% (vs 10)MoM –100% (vs 6)
Cancels
0
YoY ↓ vs 17MoM ↓ vs 21
Net
0
N/A — data lag

Sales by State (PY same day, 8 May 2025)

Cancels by State (PY same day, 8 May 2025)

Month-to-date — May 2026 (1–8 May)

Year-on-year and month-on-month for the same day-window. All $ figures ex GST.
Total Sales
247
YoY +17.1% (vs 211)MoM +1.6% (vs 243)
Electricity
193
YoY +32.2% (vs 146)MoM –2.5% (vs 198)
Gas
54
YoY –16.9% (vs 65)MoM +20.0% (vs 45)
Cancels
111
YoY +40.5% (vs 79)MoM –3.5% (vs 115)
Net
136
YoY +3.0% (vs 132)MoM +6.3% (vs 128)
MTD GP (est., ex GST)
$41.3k
May Run-rate (ex GST)
$159.8k
Cancel Rate Elec
42.5%
Cancel Rate Gas
53.7%

MTD Sales by State

MTD Cancels by State

Financial year to date — Jul 2025 → 8 May 2026

All $ figures ex GST.
Total Sales
7,059
YoY –9.8% (vs 7,829)
Electricity
5,826
YoY –2.8% (vs 5,995)
Gas
1,233
YoY –32.8% (vs 1,834)
Cancels
7,397
YoY +128.3% (vs 3,240)
Net
–338
YoY ▼ vs +4,589
FYTD GP (ex GST)
$640.7k
PY FYTD GP (ex GST)
$534.3k
GP YoY
+19.9%
Cancel Rate FYTD
104.8%

FYTD Elec Sales by State

FYTD Gas Sales by State

Monthly GP (ex GST) — Current FY vs Prior FY

Customers — Active Book Trend

Month-end snapshots from Nov 2023 to Apr 2026, with the latest "★ 8 May" partial-month snapshot.

Total Active Electricity Customers

Total Active Gas Customers

Active Electricity Customers — by State

Trends — Last 36 Months

Sales by month + estimated GP by month. Last bar/point (★) is the current MTD partial.

⚡ Electricity Sales — by Month

💰 GP (est., ex GST) — by Month

Estimated monthly GP (ex GST) using the formula: ((elec × $75) + (gas × $29.50) + (active_elec × $2) + (active_gas × $1)) × 0.8.